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Fly GRB

I like planes. Seriously, like a lot. So when the local airport approached Arketype, I made sure I was on the account. Oddly, I didn't have to strong arm too many people for the opportunity to work on a government-funded regional airport campaign.

Soon after releasing the work, their online reservations more than doubled. On a more selfish note, the campaign won a slew of awards including gold ADDYs at the nation, regional and local levels, 2 AAF Best In Show awards, an EMMY nomination, and a number of airline trade awards. I was just pumped I got to work with airplanes.

 
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The Work

 
 
 
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10-Second Spots

 
 

15-Second Spots

 
 
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Credits

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Design Lead - Art Direction - Photography

Jesse Mitchell

Writer

Ross Mollet

Editor - Motion Graphics

Rick Kump